Amber Neat

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Amber Neat

Archives for 100MC

Critical Reflection on 72-Hour Challenge

For the 100MC coursework, I completed a critical reflection on our 72-hour challenge piece.
100mc coursework

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Individual tasks 23/11

1) Look at three different media objects: one print-based, two television/film/web-based and with a mixture of factual and fictional. Examine them to see how far Todorov’s linear narrative structure and Propp’s notion of character functions and narrative units apply to the different texts.
Look magazine
In a magazine, it is extremely difficult to find any evidence of Todorov [...]

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Individual Tasks 17/11/09

I found this week’s task a really difficult one to start off with. I found it difficult to find one genre that I liked across more than one type of media. I tend to like one or two genres for one type of media, and another genre for a different type of media. But, after [...]

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“Jukebox FM” Advert – Theory

Audience- our target audience would be teens and early 20’s that are finding their identities. It would be targeted at those who aren’t mainstream, who like more alternative music. Students of both gender would be the main target audience, as they are finding or already know what genre of music they are into. The demographics of [...]

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72 Hour Challenge- Our finished piece

Here is our advert for ”Jukebox FM” radio station:
Jukebox FM Advert

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Seminar 5/11

In the seminar today, we talked about the effects and possible negative effects a media text could have on an audience. We discussed Shaun of the Dead, rap videos and violent video games and how audiences are becoming densensitised to the content. We discussed in the end though how the hypodermic needle model does not apply, [...]

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Group discussion for week 5

After we’d all completed the individual tasks we got together as a group to discuss our thoughts. Me and Sam both did objects from our cabinets with a similar audience, and we both came up with similar negative effects; that our objects could make a vulnerable audience think and do things they wouldn’t normally and [...]

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Individual work 2/11

For this week’s individual task I have chosen Look magazine from my cabinet of curiosities.
1. Look is a fashion and celebrity magazine and includes aspirational celbrities and lifestyles. My media object could influence the minds of a vulnerable audience by making the audience believe they need the clothes/shoes/handbags- any of the items featured- else they will [...]

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Group work 26/10

We decided as a group that the media object we “hated” was ‘Eastenders’. We chose to make a group on Facebook and invite everyone we know to join if they agree. We have asked them to leave their details to enable us to analyse our results.
http://www.facebook.com/group.php?gid=196741115829
Currently we have 322 members. Only a few of these [...]

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Individual task

The categories of a target audience or social economic groups are as follows:
(i) A/Bs – Top management, bankers, lawyers, doctors and other professionals. Also Middle management, teachers, many ‘creatives’ eg graphic designers etc.
(ii) C1/C2s -  Office supervisors, junior managers, nurses, specialist clerical staff etc. And Skilled workers, tradespersons (white collar)
(iii) D/Es -  Semi-skilled and unskilled [...]

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